Here’s how we get you from where you are now
to where you want to be:

In order to attract a steady stream of highly qualified customers, it’s important that YOU and your photography biz stand out from the crowd. (If you cringe when you hear the word ‘marketing’, you’re the *perfect* candidate for this training — we break down the entire process of getting your business noticed so that it’s simple, unscary, and the opposite of sleazy.

You’ll learn:

     How to overcome the fear of promoting yourself. (This is something I battled for a long time, so if you feel scared of being the face of your business, I’ve got *genius* strategies here to help you!)

     A sustainable approach to blogging that doesn’t burn you out (but that keeps your business front and center of people’s minds)


     How to build an authentic brand (and lady, it’s SO much more than just having a pretty logo and nice business cards!)


     How to write irresistible copy that sounds like *you* and that draws potential customers in like bees to honey

Step #1. How to get noticed

Now that you know how to attract your ideal clients, it’s time to seal the deal and get paid! Doing the ‘client tango’ is both an art and a science, and I’m going to show you how to rock both sides of the equation.

You’ll learn:

     How to upgrade your money mindset, so that you feel confident charging what you’re worth and can overcome your hidden money blocks (spoiler alert: we all have them!)


     The crucial factors you must consider when setting your prices (and the secret to charging enough to be profitable and sustainable)


     The Anchor Method for presenting your pricing structure to customers to radically enhance the perceived value. (Watch in awe as client after client opts for the premium package over the budget one!)


      Must-take steps to minimise refunds and misunderstandings (these will make your life SO much easier!)


     The ultimate ‘Happy Client’ timeline guide — the exact steps to take at every stage of your client interactions (from the first email through to delivering the images) to ensure they walk away 110% satisfied

Step #2. How to make money

By now, you’re bringing in a steady flood of clients and revenue — that’s two important boxes checked! Now we need to make sure you can sustain that growth.

At this point, many business owners fall into the trap of working longer and harder… but that’s a sure path to burnout, not boomtown. Instead, we’re going to skill you up with smarter workflows that will help you get where you want in your business while still prioritising your personal life and wellbeing.

You’ll learn:

     The ultimate guide to stress-proof your business. (In this crazy-useful video, I’ll walk you through 16 common scenarios that business owners stress about, so that you can get prepared in advance, avoid common sticking points, and have more confidence in your operations.)


     How to become a productivity ninja (including the secrets and strategies that help me run a successful biz as a mom of three!)


     Why checklists are your new best friend (and the essential ones to set up, like, NOW, to make your life easier!)


     The truth about burnout, why it’s such a huge problem for business owners, and how to recognise the warning signs before it hits


     Creative ways to automate and outsource things in your business (so that you’re still making progress, even when you’re not physically behind the lens or the laptop)

Step #3 How to work smarter

WHAT WOULD IT MEAN TO YOU:

If you could confidently follow a system that’s proven, that you can replicate, and that photographers from all over the world have used to build successful businesses that support them and their families?

If you didn’t have to waste weeks scrolling message boards trying to figure out which platforms, software, and tools are best (and which ones aren’t worth the money)?

If you could go behind the scenes of highly successful photography businesses, hear what worked for them, and have instant access to the advice that took them *years* of hard work to learn?

If you could pour your heart and soul into building a business that’s built on your passion, that gives you complete location independence and time freedom, and where the smarter you work, the more you can earn?

For less than the price of a family takeout each month, you can get the support and resources you need to slice through the confusion, eliminate the self doubt, and build a sustainable business that can support you and your family for decades to come.

Really, it's a no-brainer.